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Hating on organics? Not on my blog!

Hating on organics? Not on my blog!

By Gene Hall

My goodness, have we reached the point where disagreeing on something makes us “haters?” Gee, I hope not.  Recently, here on Texas Agriculture Talks, we pointed out some problems with recent ads by the chain restaurant Chipotle in what are plainly attacks on modern agriculture. Other Farm Bureau writers around the country posted similar views.

Chipotle’s ad was cute and engaging—cartoon pigs, cartoon farmer and a lovely Willie Nelson rendition of the Coldplay tune, The Scientist, Back to the Start. A colleague of mine says there’s no black or white on this. It’s either an attack on conventional agriculture that justifies a response or it’s gospel truth and any response is the start of the attack.

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The conversation begins between farmers and consumers

The conversation begins between farmers and consumers

By Gene Hall

My mother, one of the world’s gifted peacemakers, often told me, “There are two sides to everything.” Bridging the gap between some anti-agriculture activists and farmers and ranchers is a pretty big challenge, but as Mom said, there are two sides. There are a lot of people out there who have not made their minds up about how we grow food here in the U.S. They understand they don’t have a lot of information, but they have legitimate concerns. Farmers and ranchers really want to talk to them—and we want to listen, too.

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Letter from a Concerned Consumer

Letter from a Concerned Consumer

Dear Farmer,

As a loyal customer, I am grateful for you and the other Texas farmers and ranchers who grow the fruits, vegetables, meat and other products that I buy and serve to my family. Each week, I know the shelves at my local grocery store will be stocked with a large variety of products with plenty of price, flavor and nutrition choices.

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Chipotle Grill’s irresponsible marketing needs to get real

Chipotle Grill’s irresponsible marketing needs to get real

By Si Cook

I read an article last week about how Chipotle Grill is promoting the natural, organic ingredients that they use to make the majority of their menu items. “That’s nice,” I thought—until I learned the rest of the story about their marketing tactics.

It seems Chipotle has developed and launched a marketing campaign designed to drive customers to their restaurants through fear and mistrust of modern agriculture practices. They developed a folksy, animated video featuring a song by Coldplay and performed by Willie Nelson.

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When it comes to food, are you agriculturally incorrect?

Texas Farm BureauBy Mike Barnett

When it comes to abundant and affordable food, I guess I’m agriculturally incorrect.

Both Gene Hall and I have been talking about the rising cost of food recently. It seems to drive those who pooh pooh modern agricultural practices crazy.

In their eyes, the way we grow food for our nation and much of the world is much more than wrong—it’s a disaster waiting to happen which will make the Biblical ten plagues of Egypt look like a Sunday picnic.

Their perfect world calls for food production without pesticides and CAFOs and GMOs. Food, in their eyes, should be locally grown and all fertilizer should be natural.

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