
By Jeremy Brown
We’ve all read the headlines condemning agriculture, and we should take those attacks personally. Because they affect each one of us—farmers and ranchers in Texas and across the nation.
We get angry and blame lack of knowledge. But we should channel that anger into productivity. To fuel our passion and share our stories.
That’s how we make progress, and it’s working. Consumer trust in agriculture is growing. We’re plowing the ground and planting seeds of information, assurance and transparency. That cultivates and strengthens relationships with our consumers.
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