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Investing in Texas beef

Investing in Texas beef

By Lee Brown

It’s not often we’re given the opportunity to directly decide the future of our industry. But next week, Texas cattlemen and women can do just that by voting in the Texas Beef Checkoff referendum.

No matter the size of the operation, we are facing many challenges—some of which are out of our control.

But here’s the chance for Texas beef producers to take charge, strengthen our industry and ensure a bright future for ourselves and the next generation of cattlemen.

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Safe. From our farm to your table.

Safe. From our farm to your table.

By Shannon Sparks

Being a mother isn’t always easy. But it’s always worth it.

You want the best for your children, but sometimes you question the decisions you make. Do we buy the expensive baby swing or do we opt for the more economical one? What are the right food choices for nutrition and safety? Am I teaching my children the proper skills at the proper time?

The one thing I’ve always known was right was the decision my husband and I made to raise our children on our farm.

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Farming for my family and yours

Farming for my family and yours

By Curt Mowery

Consumers have a lot of choices when it comes to food. Some choose organic. Others choose conventional. I like grain fed beef. My neighbor likes grass fed. The possibilities are endless and boil down to personal preference and what fits your lifestyle.

Farmers also have many choices when it comes to growing food. We weigh our markets, what our land will do, take a look at demand and our personal goals and come up with a game plan. However you choose to eat, there’s a farmer out there willing to grow it.

And that’s all good.

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Celebrating foods and fibers and the men and women who grow them

Celebrating foods and fibers and the men and women who grow them

By Gene Hall

Organic. Conventional. Natural. Modern. Local. Grassfed. Grainfed. The choices are endless for consumers when it comes to food and the farmers and ranchers who grow it.

Confusion often reigns as some with evangelical zeal turn up their noses at how you like to eat. Scare tactics are used by everyone from multi-billion-dollar corporations like Chipotle, fond of slamming modern agriculture in their marketing efforts, to animal rights groups like the Humane Society of the United States with their vegan agenda, to scores of individuals who use the Internet as a platform to advance some flavor of the month cause.

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America is a land of opportunity—and choices

America is a land of opportunity—and choices

By Layne Chapman

I have been blessed with the greatest of all opportunities as I get to wake up every morning as an American farmer. I grow food, engage in capitalism and live the American dream to the greatest degree. I was made in America and take great pride in producing American products that are safer and consistently better than other country’s products.

An ongoing debate almost everywhere I look, however, is the actual quality of our nation’s food and products. I maintain Americans have the most affordable and safest food in the world. The manner in which our food and fiber is produced is so technologically advanced that many foreign countries cannot comprehend the science.

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